frequent flyer programs..

I barfed a few ideas onto the flyertalk forum, which is where most of the Aeroplan management and executive team spend their time... I don't expect any responses, but I know a few of the people who check it (if they still work there), so it should be interesting.

It just occurred to me that airline loyalty programs are okay, but not great. Most of the features are driven by management, not by the user. Or by the top of the line member, which doesn't actually represent the majority.

And I figure I should get my 2 cents in while I've still got AP*E status.

You can see my rant here.